If your business regularly uses promotional caps in Melbourne as a part of your marketing campaign, it is high time that you upgraded your knowledge by familiarising yourself with some of the current trends. Failing to incorporate some of these trends in this years’ shipment of caps could actually lead to your business losing favour with your clients or customers.
Here are some of the trends that we are seeing for promotional caps in 2014:
- Bucket hats made from cotton
This type of hat is quite similar to the bowler’s type, except that the brim is much shorter and points downward whereas the bowler has a curved brim that points upward. The trend of manufacturing these hats using cotton is due to the breathability that the material offers the wearer – you will notice that your hair and head becomes less sweaty.
- Tablelands and plainsman hats
Though the names make them sound like two different hats, they are virtually the same. They are similar to the bucket type, except that they are more stouter (due to the inclusion of leather linings on the edges and where the brim starts). Many people liken these caps to those worn by cowboys on television – they are reminiscent of the Wild West.
- Speedway race caps
These hats are so called because of the embroidery on the side, which features the chequed white-and-black flag that is commonly seen in car races. Aside from this embroidery, there is really nothing to differentiate these hats from others (like those designed for baseball or basketball). They are a popular giveaway for race goers.
- Beanies made from fleece and cotton
With winter well and truly on the horizon, many businesses are looking to the weather when choosing promotional gear. Beanies made from either fleece or cotton is becoming a popular choice, as there is an array of new colours available and the materials are incredibly warm. It is possible to have your logo embroidered to the front, too.
Choosing the right promotional caps in Melbourne is not only a question of aesthetics, it is a measure of whether the giveaway will be successful or not. It is important to remember the changing fashion tastes of your customers and clients when choosing your promotional gear for 2014, and sticking to the trends may help you to hand out plenty of caps with your business name or logo.
