Promotional bags are branded carry bags - custom printed, embroidered or digitally decorated with a business logo or campaign design. They are used across trade shows, corporate events, staff packs, retail campaigns, schools and charity programs.
Novel Tees supplies custom bags across 20 categories, including calico totes, canvas bags, jute bags, backpacks, cooler bags, laptop bags, conference satchels and eco options. Standard production is 12 working days from artwork approval, with Australia-wide delivery from our Melbourne base. Minimum orders start from 25 units for most bag styles.
Our full range of custom bags is grouped below to help you quickly find the right fit for your campaign, event or team.
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Use this table to compare bag materials by weight, best use and recommended branding method:
| Material | Weight | Best use case | Branding methods | Eco note |
|---|---|---|---|---|
| Calico cotton | 100–200 gsm | Trade shows, retail giveaways, schools, events | Screen printing, digital transfer | Natural cotton; reusable; compostable at end of life |
| Canvas | 280–400 gsm | Premium gifting, staff packs, long-term daily use | Screen printing, embroidery, digital transfer | Natural cotton; washable; longer use life than calico |
| Jute | Varies by weave | Eco campaigns, boutique retail, premium gifting | Screen printing, iron-on patch | Biodegradable plant fibre; strong sustainability story |
| Non-woven polypropylene | 80–120 gsm | Budget bulk giveaways, conferences, supermarket promotions | Screen printing (1 to 2 colours) | Recyclable; not suited to embroidery |
| Recycled PET (rPET) | Varies | Sustainability campaigns, ESG procurement, eco events | Screen printing, digital transfer | Made from post-consumer plastic bottles |
| Paper | n/a | Short-term retail packaging, launches, gift wrapping | Full-colour digital print | Recyclable; typically single use |
| Polyester (600D) | Varies by denier | Backpacks, sports bags, duffle bags, tech cases | Screen printing, embroidery, digital transfer | Long product life; recycled polyester options available |
| Organic cotton | 150–280 gsm | Premium eco campaigns, GOTS-certified requirements | Screen printing, embroidery | Pesticide-free; GOTS certification available on request |
Practical, sustainable bags made from biodegradable or recycled materials.
Great for conferences, giveaways, and retail activations.
Designed for staff use, gifting, or protecting tech gear.
Durable styles built for movement, events and lifestyle branding.
Our range of promotional bags includes everything from lightweight calico to durable polyester and jute. Some styles fold down into a pocket, others carry a laptop and documents with ease. All are made for daily use and can be branded with your logo to suit your campaign.
Bags make sense. They’re practical, lightweight, and used often. At events or at the point of sale, they help package materials while keeping your branding visible. Their everyday usefulness means they tend to stick around—unlike many other giveaways.
Material matters. Cotton, jute and bamboo suit eco-conscious brands, while polyester and non-woven styles are ideal for large-scale promotions. Cooler bags, duffle bags and laptop satchels are often used for gifting, work, or travel. Most can be branded using screen printing, embroidery or transfer methods matched to the material and design.
Both are natural cotton, but canvas is significantly heavier and more structured. Calico typically weighs 100 to 200gsm — lightweight, soft and suited to everyday giveaways and trade shows. Canvas sits at 280gsm and above, giving a thicker feel suited to premium gifting and long-term daily use. For high-volume budget distribution, calico is the better choice. For a bag recipients will carry and reuse for months, canvas performs better.
Calico tote bags and non-woven bags are the most popular choices for trade shows. They are lightweight, easy for attendees to carry throughout the day, and provide a large flat print area for screen printing. Calico has a natural feel that holds up to repeated use. Non-woven offers the lowest cost per unit for very large quantities. Both are available with fast lead times for event deadlines.
Non-woven polypropylene bags are the most cost-effective option for high-volume orders, starting from under $1 each at standard quantities. Calico bags are a close second and offer the benefit of being a natural cotton material. Both are well suited to trade shows, conferences and community events where reach matters more than premium finish.
For corporate promotional gifting, branded backpacks, laptop bags and premium canvas totes perform best. These are professionally finished and suited to daily use in a business setting. Embroidery is the recommended branding method for corporate applications as it provides a raised, durable finish that lasts the life of the bag. Conference satchels are also popular when the bag needs to hold printed materials alongside branded items.
The most popular eco-friendly options are calico cotton bags, jute bags, rPET bags made from recycled plastic bottles, and organic cotton totes with GOTS certification available on request. Calico and jute are compostable at end of life. rPET offers verified recycled content credentials. All can be custom branded and are suited to sustainability campaigns and ESG procurement requirements.
Yes, we offer a variety of branding methods including screen printing, embroidery and digital transfer, depending on the style and material of the bag.
We offer full customisation on many styles. This includes colour selection, branding placement, and add-ons like zips or compartments.
Yes, undecorated samples are available so you can check the size, finish and quality before confirming your order. Some samples may incur a small fee, depending on the product and request - but we’ll always let you know upfront.
Production times vary, but most orders are completed within 7–14 business days. Rush options may be available depending on stock and branding method.
Rush Order Pricing:
NOTE: Rush production times do not include delivery time. Availability is subject to production capacity.
We ship Australia-wide, covering all major cities including Melbourne, Sydney, Brisbane, Perth, Adelaide, Canberra, and Hobart, plus regional areas.
Yes. The more you order, the better the unit pricing. Contact us for a tailored quote on large orders.
